DIGITAL CONTENT EXECUTIVE | WEXFORD/HYBRID | PERMANENT |

Our client based in Wexford are searching for an experienced Digital Content Executive to join their team on a permanent basis. This is a great opportunity with a fantastic salary with the option of working from home based on business requirements.

THE ROLE |

This is an ideal opportunity for a qualified marketing executive who has previous experience in copywriting and digital content creation ideally within the financial services industry. Working with the wider Marketing Team, you will have the opportunity to research, collate and create content for the overall marketing plan of the business. Based on the nature of this role, full driving licence is required due to travelling to various locations throughout Ireland occasionally.

RESPONSIBILITIES |

• Implementation of marketing strategy for the business creating content specific to each target industry in accordance with the marketing plan of business
• Developing opportunities for relevant advertising and creating and management of content for all company online profiles including social media PPC, paid social and SEO campaigns to drive improved lead generation
• Coordinating with the various teams in the business and obtaining detailed case studies for marketing campaigns on an ongoing basis whilst producing and presenting reports on PPC and SEO activity to internal stakeholders to demonstrate effective ROI
• Conduct A/B testing across creatives, copy and web pages to increase account performance
• Conducting market research including keyword research, client surveys and competitor analysis and make on site changes to improve the visibility of the company websites and drive increased traffic
• Liaise with our web development agencies as required
• Provide ad hoc project support to the Marketing Manager

REQUIREMENTS |

• Third level qualification in Marketing, Advertising, Communications, or related degree.
• 3 years Marketing / Content Creation experience including SEO, PPC and paid social
• Advanced knowledge of the Google Ads platform and WordPress is essential
• Experience with data and analytical tools including Google Analytics, GA4, Tag Manager, SEMrush and Google Search Console
• Full Driving Licence and willing to travel to client sites

ON OFFER |

• Pension
• Life Cover
• 25 Annual Leave Days
• Group Income Protection
• Opportunities for Learning and Development
• Flexible Working Environment

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For all of our latest opportunities please visit our website www.staffline.ie

Thank you for reading the above, should you wish to apply for the role, please send your CV via the link to Lisa McCormack in the Swords Branch.

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